Modalidades de pensamento em web design: contributo para a concepção de páginas web
Type
article
Creator
Publisher
Identifier
VALE, A. (2015) - Modalidades de pensamento em web design: contributo para a concepção de páginas web. Convergências : Revista de Investigação e Ensino das Artes. ISSN 1646 - 9054. Vol. Viii, nº 16.
1646 - 9054
Title
Modalidades de pensamento em web design: contributo para a concepção de páginas web
Subject
Web design
Usabilidade
Processos cognitivos em design
Metacognição
Criatividade
Simplicidade
Web design
Usability
cognitive process in design
Metacognition
Creativity
Simplicity
Usabilidade
Processos cognitivos em design
Metacognição
Criatividade
Simplicidade
Web design
Usability
cognitive process in design
Metacognition
Creativity
Simplicity
Date
2018-09-26T11:31:55Z
2018-09-26T11:31:55Z
2015
2018-09-26T11:31:55Z
2015
Description
RESUMO: O web design é uma área de intervenção do Design de
Comunicação onde existe a necessidade premente de se construir
modelos teóricos com a aplicabilidade de técnicas de estimulação da
criatividade de suporte à prática de projeto. Urge erradicar o
diletantismo e a confusão entre conceção e programação, a primeira,
claramente da competência de web designers, a segunda de
programadores. Atualmente, com as novas plataformas de gestão de
conteúdos os web designers conseguem desenvolver projetos criativos,
com usabilidade e com bastante autonomia ao nível da linguagem de
programação. Os designers web são também os designers de interface e
arquitetos de informação: não necessitam de fazer programação mas
têm de conhecer as potencialidades tecnológicas e de compreender os
utilizadores para desenvolver projeto. A criação de um site é uma tarefa
complexa e alguns aspetos essenciais podem passar despercebidos.
Atendendo ao exposto pretende-se apurar o que carateriza e distingue a
atividade do web designer como profissional e explorar a aplicabilidade
das técnicas de estimulação de criatividade operantes nas diferentes
modalidades de pensamento e que colaboram nesta área projetual. Assim
sendo, o objetivo deste artigo é evidenciar que o conhecimento de
diversas modalidades de pensamento e a aplicação de técnicas de
estimulação de criatividade são essenciais para obter resultados
estéticos, com um design de interface coerente, de fácil usabilidade. Para
o efeito, foram convocados vários registos disciplinares convergentes para
o contexto da presente investigação, nomeadamente a psicologia
cognitiva e as artes visuais. A revisão da literatura permitiu estabilizar
conceitos, planear inquéritos a empresas de web design que se
disnguem no mercado pela qualidade gráfica dos seus produtos e
desenvolver um projeto prático que justifica os beneficios da aplicação de
técnicas de estimulação de criatividade cooperantes nas diversas
modalidades de pensamento criativo como suporte à conceção de
páginas web. Este artigo tem com principal resultado que a aplicação de
técnicas de criatividade proporcionam resultados qualitativos
beneficiando a atividade projetual do web designer, através de um
modelo teórico.
ABSTRACT: Web design is a Communication design intervention area in which there is an urgent need to build theoretical models which are able to apply creativity simulation techniques to support a specific project. The dile_anism and misunderstanding between conception and programming must be eradicated urgently. The first is clearly of the competence of web designers and the la_er of programmers. Nowadays, with the new contents management platiorms, web designers can develop creative projects, which are both useful and autonomous concerning programming language. Designers are also interface designers and information architects: they don’t need to do programming but they have to be aware of the technologic full potential and understand the users in order to develop a project. The creation of a web site is a complex task and there are some essential aspects that can go unnoticed. According to what was previously mentioned, it is intended to understand the applicability of the operating creativity simulation techniques used in different modalities of thought which are involved in this area. Therefore, the purpose of this investigation is to enhance that the profound knowledge of both thought modalities and the application of creativity stimulation techniques is essential to obtain aesthetic results, with a coherent and highly usable interface design. In this regard, we have collected several disciplinary records which converge to the context of the current investigation, such as cognitive psychology and visual arts. The revision of the literature allowed to establish concepts, plan surveys to web design companies (which excel in the market for the graphic quality of their products) and develop a practical project which su the benefits of applying creativity stimulations techniques compliant in the several creative thought modalities supporting the conception of web pages. This paper has a main result the application of creativity techniques leads to high quality results which benefit the project activity of a web designer, thus being created a theoretical model.
info:eu-repo/semantics/publishedVersion
ABSTRACT: Web design is a Communication design intervention area in which there is an urgent need to build theoretical models which are able to apply creativity simulation techniques to support a specific project. The dile_anism and misunderstanding between conception and programming must be eradicated urgently. The first is clearly of the competence of web designers and the la_er of programmers. Nowadays, with the new contents management platiorms, web designers can develop creative projects, which are both useful and autonomous concerning programming language. Designers are also interface designers and information architects: they don’t need to do programming but they have to be aware of the technologic full potential and understand the users in order to develop a project. The creation of a web site is a complex task and there are some essential aspects that can go unnoticed. According to what was previously mentioned, it is intended to understand the applicability of the operating creativity simulation techniques used in different modalities of thought which are involved in this area. Therefore, the purpose of this investigation is to enhance that the profound knowledge of both thought modalities and the application of creativity stimulation techniques is essential to obtain aesthetic results, with a coherent and highly usable interface design. In this regard, we have collected several disciplinary records which converge to the context of the current investigation, such as cognitive psychology and visual arts. The revision of the literature allowed to establish concepts, plan surveys to web design companies (which excel in the market for the graphic quality of their products) and develop a practical project which su the benefits of applying creativity stimulations techniques compliant in the several creative thought modalities supporting the conception of web pages. This paper has a main result the application of creativity techniques leads to high quality results which benefit the project activity of a web designer, thus being created a theoretical model.
info:eu-repo/semantics/publishedVersion
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openAccess
http://creativecommons.org/licenses/by/4.0/
http://creativecommons.org/licenses/by/4.0/
Language
por
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