La tipografía como signo de identidad visual corporative: Codificación y decodificación visual del sistema de identidad
Raposo, D.
2008
A importância dos guias de estilo : estágio curricular no DC Lab
Type
masterThesis
Creator
Identifier
203288432
Title
A importância dos guias de estilo : estágio curricular no DC Lab
Contributor
Neves, João Vasco Matos
Martins, Daniel Raposo
Martins, Daniel Raposo
Subject
Design editorial
Layout
Guias de estilo
Revista
Design de comunicação
Style guides
Magazine
Communication design
Domínio/Área Científica : Humanidades
Layout
Guias de estilo
Revista
Design de comunicação
Style guides
Magazine
Communication design
Domínio/Área Científica : Humanidades
Date
2023-05-12T09:23:59Z
2023-05-12T09:23:59Z
2022
2023-05-12T09:23:59Z
2022
Description
A presente dissertação aqui exposta deve ser analisada como um contributo
para a reflexão sobre qual o papel do Design num sentido geral, e em particular o
lugar do Design Editorial.
É utilizada uma metodologia mista de base qualitativa, onde numa fase
primária de enquadramento teórico, é utilizada uma metodologia não
intervencionista, e num segundo alcance, ligado intimamente ao desenvolvimento
dos projetos, é aplicada uma metodologia intervencionista.
O estudo foca particularmente a importância das Guias de Estilo, a partir da
experiência em estágio curricular no gabinete de design DC Lab.
O Design tem um papel nobre na comunicação. Concede ao individuo o
talento de poder melhor comunicar e em mais plataformas. As Guias de Estilos
podem afetar positivamente essa interação.
Em suma, o objetivo desta dissertação está intimamente relacionado com
importância do Design Editorial e de como é um agente importante para uma melhor
comunicação visual.
Abstract : The present dissertation should be analysed as a contribution to reflection on the role of Design in a general sense, and in particular the place of Editorial Design. A mixed methodology of qualitative basis is used, where in a primary phase of theoretical framework, a non-interventionist methodology is used, and in a second scope, closely linked to the development of the projects, an interventionist methodology is applied. The study focuses particularly on the importance of the Style Guides, from the experience in curricular internship in the design office DC Lab. Design has a noble role in communication. It grants the individual the talent to be able to communicate better and on more platforms. Style Guides can positively affect this interaction. In short, the aim of this dissertation is closely related to the importance of Editorial Design and how it is an important agent for better visual communication.
Abstract : The present dissertation should be analysed as a contribution to reflection on the role of Design in a general sense, and in particular the place of Editorial Design. A mixed methodology of qualitative basis is used, where in a primary phase of theoretical framework, a non-interventionist methodology is used, and in a second scope, closely linked to the development of the projects, an interventionist methodology is applied. The study focuses particularly on the importance of the Style Guides, from the experience in curricular internship in the design office DC Lab. Design has a noble role in communication. It grants the individual the talent to be able to communicate better and on more platforms. Style Guides can positively affect this interaction. In short, the aim of this dissertation is closely related to the importance of Editorial Design and how it is an important agent for better visual communication.
Access restrictions
openAccess
http://creativecommons.org/licenses/by/4.0/
http://creativecommons.org/licenses/by/4.0/
Language
por
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